FLIPPING

THE

Script

A master class hosted by G&B Digital Management and College of Influence, designed for actors, career creatives and crew members to grow their success in the Creator Economy.

Where Hollywood Meets the Creator Economy

The entertainment industry isn’t what it was five years ago.

Whether you’re an actor, director, producer, or crew member, your digital presence matters now more than ever.

Flipping The Script is an intensive educational experience formulated to empower professionals in traditional entertainment with the knowledge and guidance needed to build a powerful online presence. Open to members of A.M.P.A.S®, the Television Academy and Hollywood guilds, it will be led by G&B Founder/CEO Kyle Hjelmeseth and G&B Director of Education Joey Gagliardi, who oversees curriculum for College of Influence.

Flipping The Script is Coming to NYC 

Wednesday November 12
Soho Works: 55 Water Street Brooklyn, NY

  • 10:00-10:30am: Attendee Arrivals

    10:30–11:20am: Session 1

    • Session 1: The Tools of Influence

    • Lead by: Kyle Hjelmeseth

    • Description: Discover how to find your niche, build trust and connection with your audience through content, and stand out in a crowded digital space.

    11:20–11:30am: Break

    11:30am–12:20pm: Session 2

    • Session 2: Selling via Social and Building Connection Through Content

    • Lead by: Joey Gagliardi

    • Description: Learn how to construct a strong, marketable profile and establish a strategic plan for successful community building while promoting partnerships.

    12:20–12:45pm: Interactive Activity

    12:45–1:00pm: Break

    1:00–1:40pm: Session 3

    • Session 3: Fireside Chat + Q&A, TBA

    1:40–2:30pm: Breakout Groups

    2:30pm: Wrap

Register Here

For Hollywood’s Movers and Makers

Whether you’re an actor, director, producer, or studio creative, this program will help you:

  • Grow a community that converts

  • Build a resilient, algorithm-proof brand

  • Monetize your message and media

  • Position yourself for digital-first roles

  • Create with purpose, not guesswork

 
 

Our Past Events

Earlier this summer, Flipping The Script launched with two sold-out, in-person sessions at Soho Works West Hollywood. Dozens of actors, directors, producers, and crew members joined us to explore how Hollywood skills translate into the Creator Economy. From decoding industry lingo to building digital playbooks, attendees walked away with practical tools, new connections, and fresh momentum for their careers.

August 21

Soho Works West Hollywood

September 4

Soho Works West Hollywood

September 23

Virtual via Zoom

 
 
 
 

 Led by Creators, Built for Everyone

Developed by G&B Digital Management, one of the first exclusive representation firms for influencers. With over a decade of experience, thousands of successful brand campaigns, and nearly $100 million in contracted deals, G&B has been at the forefront of shaping the Creator Economy. College of Influence was created by our executive team to turn that knowledge into education, empowering a new generation of storytellers to thrive in the digital space.

 

Kyle Hjelmeseth

Founder & CEO, G&B Digital Management + College of Influence; Pioneer in Creator Representation

Joey Gagliardi

Director of Education, G&B Digital Management + College of Influence; Digital Literacy, Strategy Expert

 
 

FAQs

  • Some experience is preferred, but not mandatory.

  • Flipping The Script is for working actors, rising directors, career creatives, crew pros, and any other type of traditional entertainment-industry talent ready to explore a career in the creator economy.

  • Free

  • We will provide non-alcoholic beverages and light snacks.

  • No. The registration covers one person and is nontransferable.

  • Feel free to bring a notebook & pen, laptop, phone and good vibes!

 
 

Soho Works is an international network of stunning workspaces by Soho House, based in cities all over the world. Designed for businesses and creative thinkers to come together and share ideas. We have spaces in London, New York and Los Angeles.

Interested in becoming a Soho Works member? Click the link below to book your free trial day.

👉 Click here

 
 

 Our Industries Are Evolving. So Should You.

 
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